Lynette Hinings-Marshall’s love of travel began with her first employment as an airline stewardess. Just a few years later, she helped establish one of Australia’s most successful tour companies and was the first tour operator worldwide to create her own company-owned optional tours programme. She authored an “entrepreneurship in tourism” training programme for higher education faculty in South Africa.
Lynette founded the highly successful International Guide Academy (IGA), which she expanded to the United States on the University of Denver campus to fulfil the need she saw for a more industry-wide approach to tour-guide training and to raise the profile of the tour guiding profession. She owns Tourism Training Videos, which produces training videos for tour guides. Lynette served on countless travel industry and education boards, authored the International Standards for Tour Management, and has been recognised with a distinguished leadership award to international business. Lynette is also a well-published travel writer and holds a Master of Arts (Writing and Literature) degree.
While working internationally as a travel industry consultant, Lynette oversaw the design and integration of the corporate image for Qatar Airways. She also created the Adventure Club for that airline. In addition to her many other consulting projects, Lynette established a new tour company for the travel club, Ports of Call, in the United States and generated more than $1 million in sales in the first month of operation.
Although she has travelled the globe many times over, Lynette has never lost that tingle of travel excitement, and she actually loves hotels and airports!
Lynette is now a PhD candidate at Deakin University. Her research thesis is on self-identity of female expatriates in the transnational environment as she intends to use her decades of female expatriate experiences to help other women embarking on a new life outside their home country.